What You’ll Find Here

EricaFeatured, Sticky0 Comments

Tonight I was telling Daniel how sad 2016 has felt for me, and how much I am dreading my upcoming birthday. Truthfully, I’ve never been a big fan of birthdays. I associate January 8th, a birthday I share with Elvis, with a string of disappointments.

There was the time I turned 16, and my mother completely forgot my birthday. No cake. No card. No presents. No acknowledgment whatsoever. Which seemed doubly painful, since I’m her only child. How does one forget their only child’s 16th birthday?

Then there was the birthday I spent sick in Paris. I’d gone for a month to celebrate New Year’s and my birthday – and spent more than half my time there holed up in my flat drinking orange juice and sipping on tea while watching TV5Monde.

Every year I set big goals I never seem to meet. By the time I turn _____, I’ll be at my goal weight. I’ll add $X.XX to savings. I’ll finally finish writing my first memoir. I’ll run a marathon.

Does any of this sound familiar to you? When did birthday’s stop being fun, and start being so much pressure?

Anyway, my birthday is right around the corner and I am honestly tired of disappointing myself. I decided it was time to get back to the essence of who I am. You see, I started blogging in 1998, back when you had to hand-code all your entries and manually upload them. Back before Movable Type and Grey Matter and Blogger and WordPress. Back when everything you wrote felt anonymous, cause no one read blogs yet.

I started blogging here at ReinventingErica in July of 2006. Crazy to think I’ve been blogging in some way, shape, or form – for nearly two decades.

This site began as an experiment in life hacking. Later I blogged primarily about tech, social media, and relationships. With this re-launch, my intention is to get back to my roots. To once again, make this space a playground for fearless living.

As of right now, the slate is blank. Here’s how I’m hoping to fill the canvas:


What is Life Hacking? According to Wikipedia: Life Hacking refers to any trick, shortcut, skill, or novelty method that increases productivity and efficiency, in all walks of life. The first time I ever encountered the term was when Gina Trapani founded Lifehacker. In my early days of blogging, I read Lifehacker religiously. Later the term was popularized by author Tim Ferriss, who also helped popularize Lifestyle Design. Listen to an interview I did with Tim in 2007, at his then favorite San Jose restaurant Aqui.

From time management best practices, to dieting, to increasing willpower – I’ll be the human guinea pig – while you reap wisdom and understanding from my constant and never-ending experiments. Or feel free to join me!


This is simple. I find good things. I share those good things with you. Often adding my own commentary to the mix.


I promise to share what scares me. Moments of failure, rejection, and embarrassment. Not for shock value, but because I understand cringe-worthy moments have the power to deeply connect us. I’ll do my best to show up here as genuinely as possible, if you’ll do your best to stay open-minded and laugh with me not at me.


Here everyone matters. Everyone is worthy. No judgments. No high horses. No trying to fit round pegs in square holes. Here we cultivate diversity of opinions. Here vulnerability is a superpower. Here we agree to disagree and then hug it out.

I firmly believe we all have something of extraordinary value to offer the world. If you’re not sure what that is yet, maybe we can figure it out together?

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